Users will soon have a updated setting that enables them to lessen the quantity of AI-made media appearing in their feeds. This initiative comes as the platform disclosed that it currently hosts over 1 billion AI-generated clips.
Testing and Rollout
The update is being tested over the following weeks before a global rollout. This advancement coincides with a surge in AI content, spurred by new AI video creators.
AI Proliferation Online
Recent reports that almost a tenth of the fastest-growing channels on another major platform only show content made by AI. A significant portion of this material is classified as “AI slop”, a phrase for poor-quality, factory-style content that is often absurd or surreal.
Based on user feedback that numerous viewers appreciate content created using AI tools, from computer-generated images to informative clips, and we intend to provide users the ability to adjust the amount of that, based on their own likes,” stated a spokesperson.
AI on the Platform
The service disclosed that there are currently 1.3bn videos on its app labeled as artificially created. In total, more than 100 million pieces of content are added to the app daily, making AI content a relatively small percentage of its overall inventory.
How to Adjust Settings
Users will be capable of limit or boost the volume of AI-generated videos they view by accessing the “manage topic” feature in the app and choosing “AI-generated content”. Further subjects that are already be controlled under the tool include politics, style, aesthetics, and movement.
Content Labeling and Policies
Its rules mandate users to label lifelike AI-made content, and it bans dangerous fake videos of well-known individuals or critical incidents. Any believable AI-generated clip that is without a tag can be deleted under its user guidelines.
Additionally, the app will from now on add an “AI-made” label to content created with its own AI tools, or flagged by an collaborative effort for spotting AI-generated material. This measure is intended to deter users from trying to circumvent the disclosure requirement.
AI Literacy Programs
TikTok is furthermore establishing a $2m awareness program for professionals and institutions to develop informative material about using AI responsibly. This project will assist charitable organizations specializing in training programming and robotics.
Platform Protection
TikTok has supported its safety measures, amid debate over proposals to lay off hundreds of safety staff in Britain. TikTok is set to cut 439 jobs in its trust and safety division in London, with trade unions and digital protection specialists raising concerns that people are being substituted by machine-led review.
A company official clarified that people-led review would continue to be important, but artificial intelligence can safeguard staff by filtering out the most distressing content before it is viewed by humans. The company reported a notable drop in shocking and graphic content reviewed by human moderators over the past year due to the use of its automated systems.
“We think that it’s essential to integrate staff and AI to keep the platform safe,” she said. “We’ll have staff as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to harmful content as quickly as possible, which is where a lot of the machine support is making a difference operate efficiently.”
